Where The Money Is Online And How To Get It

If you want to make money online then you need to know these things... How to target a group of people who have money to spend online. How to sell them more of what they like to purchase. And how to sell them on buying from your website.

The next step is getting website visitors and getting them to join your list.

You may have heard that the money is in the list. Absolutely true. The problem is less than 10% of Internet marketers know how to build their list. So let's discuss this all important topic.

Traffic generation and list building are the cornerstones of Internet business success. You need to get people to your website. Then you need to persuade those people to give you their email address. This is how it's done...

First, you've got to put your focus on building a list. Nothing else should be more important to you. All your marketing efforts should result in getting people on your list.

The second part of the process is to put up a landing page with an opt in web form. The reason you give website visitors for opting in is to get a free information product (like report or audio or ezine subscription) they want.

STEP THREE: Drive traffic to this lead capture page almost exclusively. Of course, how you drive traffic is also critical. Let's talk about traffic generation methods.

I like driving taffic to my web pages using ezines, articles and joint ventures.

Okay. So let's tackle article marketing. What you do is write up a simple article that is several hundred words long. No more than about 700 words. Include a resource box with a link to your website. People who click on that link will be taken to your lead capture site.

My suggestion is that you write up and submit one to three articles per week. The more the better. Don't do manual submission because it's tedious and you won't reach all the directories. Get some kind of submission service or software to do this for you.

Publishers of ezines tend to accept advertising in the form of classifieds or solo emails. Contact the ezine publishers in your market and find out which ones you can advertise in.

Keep in mind, the name of the game is to drive traffic to your lead capture page. So your ezine ad is nothing more than and ad for your lead capture page and the free offer you have there.

Joint ventures are a little more tricky. The idea is to find people in your market with lists who are not direct competitors. Then ask them to promote your free offer to their list. And, of course, you'll do the same for them.

Make sure you approach joint venture prospects with a list that if of similar size as yours. If you don't have any list yet you can still make this work by finding out what you can do for the joint venture partner.

Don't allow yourself to get sidetracked. On a daily basis, focus your efforts on growing your list. Take some action daily to get people to join your list.

In the next article in this series, we'll discuss how to make money from your list.

by John Anghelache

If you want to learn how to make money online, check out John Anghelache's free audio teleseminar "Seven Steps To Passive Internet Income"

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